FRM and Great Product Announce Strategic Partnership to Bring Personalized Nutrition Through Advanced Vertical Farming to the United States
FRM Srl and Great Product Ventures, Inc. announce a strategic partnership to bring personalized nutrition through advanced vertical farming to North America.
—Jonathan Ramaci, CEO, Great Product Ventures
CAMBRIDGE, MA, USA, Oct. 19, 2022 /EINPresswire.com/ — Cambridge, MA, USA and Rovereto, Italy, FRM Srl, based in Rovereto (TN) and Great Product, a capital development company- venture that stages companies for successful commercialization in the United States, announced a strategic partnership focused on commercializing high-pressure aeroponic systems for growing custom bio-fortified plants in the North American market. This alliance enables FRM to bring its scalable, affordable and unique solutions to North American consumers. Great Product adds another high-potential company to its portfolio and strongly believes that “personalized, nutrition-based crop production” is the future.
Great Product is an American venture capital development company with a unique business model to create, finance and grow European businesses in North America. The founder of Great Product has worked with innovative startups in Europe for the past fifteen years and the company was born out of an appreciation for European innovation and the need to couple that innovation with capital and huge markets commercial. Through its many affiliations and associations, Great Product gives businesses immediate access to an extensive network of qualified investors, venture capitalists and Fortune 1000 companies. The Great Product team is made up of entrepreneurs and recognized experts in the critical areas of intellectual property, finance, US government regulations, business development, sales and marketing.
FRM, based in northeast Italy, focuses on the development, production and management of high-pressure aeroponic modules for the vertical cultivation of biofortified plants. The Company is able to create personalized herbal products enriched with personalized nutrients needed by a particular consumer.
FRM will address the growing problem of micronutrient deficiencies such as iron and vitamin B12 through its proprietary vertical farming technology. In almost every country in the Western world, more than half of women of childbearing age do not receive the recommended iron intake. Vitamin B12 deficiency is also a growing concern globally. Additionally, the boom in popularity of vegetarian and plant-based diets is displacing the consumption of meat – the primary dietary source of certain micronutrients.
“FRM is delighted to collaborate with the Great Product team,” said Stefano Boaretto, CEO of FRM Srl. He added, “We strongly believe that the US market is the right place for us and we have chosen Great Product to support us in this mission.”
Jonathan Ramaci, Founder and CEO of Great Product Ventures, adds, “FRM has developed an affordable and modular technology, enabling the production of biofortified vertical agricultural products closer to the end consumer.” Mr. Ramaci further added that “North America is dominating the personalized nutrition market due to growing consumer health awareness and desire for personalized nutrition. There has never been a better time for innovative European companies to embrace the Great Product model as the US market continues to experience geometric growth.
About FRM Srl
FRM develops and manufactures vertical culture modules in high pressure aeroponics (growth of plants, small fruits, rare plants, medicinal plants in closed environment), driven by LED lights. FRM has patented and developed modular solutions for the construction of different types of modules to produce indoor biofortified plants.
Learn more at https://v-frm.com
About Great Product Ventures, Inc.
Great Product Ventures, Inc. (GPV) is a venture capital development firm whose mission is to identify the best European companies to market and fund in North America. Great Product has assembled a team that fully supports our portfolio companies and is made up of experts in technology and medical devices, renewable energy, retail products and smart mobility. The company is focused on commercialization through its expertise in financing, intellectual property, FDA regulation, finance, marketing and government relations. Great Product has offices in Cambridge, MA, Miami, FL, Rome, Italy and Milan, Italy.
Learn more at www.greatproduct.com
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