Amazon unveils Halo Fitness and Halo Nutrition programs for Halo subscribers – TechCrunch
Amazon is introducing two new services related to user health and fitness, as well as its Halo personal health devices. They include Halo Fitness, a new interactive home video workout service that looks a lot like Apple Fitness +, and Halo Nutrition, a guided, personalized meal planner.
Both of these services will be included as part of Amazon’s Halo subscription for users of its Halo line of fitness trackers, which includes the new Halo View activity tracker that adds an OLED display. The Halo subscription costs $ 3.99 per month after a six-month free trial with Halo Band, or a 12-month trial with Halo View, and Amazon says it will include these two new features starting later this year. for Fitness, and in January 2022 for Nutrition.
Halo Fitness offers “studio-quality workouts” led by “industry experts” and offers a real-time display of measurements such as heart rate and heart rate intensity zone, as captured by users. Halo fitness bands. Workouts include trainers like Michael Hildebrand, Elena Cheung, and Elizabeth Andrews, and it will offer cardio, strength, yoga, outdoor, and mobility classes in terms of workout types.
Halo Nutrition will feature recipe discovery and meal planning, with options to create tailor-made menus based on dietary preferences and requirements, or pre-curated menus for specific diets including Classic, Keto, Mediterranean, Nordic , paleo, vegan and vegetarian. At launch, Amazon says it will have a library of more than 500 recipes from partners, including Whole Foods and WW, with integration with the Alexa shopping list for finding ingredients.